The project in five facts.
Challenge, approach and results.
Corporate identity refers to the comprehensive design of the visual image of a company, organisation, society, institution, etc.
Solution and Method
Corporate identity refers to the comprehensive design of the visual image of a company, organisation, society, institution, etc. When designing a corporate identity, a range of design tasks is employed. The diploma thesis is divided into a theoretical and a project part.
The theoretical part presents the fundamentals of graphic design and an example of corporate identity design that was created for the Prokon+S business group. The project part presents the individual phases and planning processes that are essential for the effective design of the client's identity and the final realisation of visual promotional material. The analysis examines in detail the interaction between the client and the designer, which was essential for the high-quality design of the final visual appearance of the promotional materials.

Module, programme and stories.
Your diploma project for a real company.
A diploma thesis at Academia solves a challenge from a company. Book a consultation.