Organisation and Execution of the Production of the Music Album Heard Ya Say! by Happy ol'McWeasel

The aim of the diploma thesis was to demonstrate, through the presentation of the organisation and execution of the production of the album ** Heard Ya Say! by Happy ol'McWeasel, that a music group can ** release a quality studio album with its own knowledge and limited resources, whilst also identifying possible solutions to obstacles encountered during the work. This was achieved by describing the ** production process of the album** in its entirety, ** from conception to final product, and focusing in individual phases of the process on key tasks and obstacles which they, as a group and as individuals, had to complete and overcome in order to achieve the goal. The assumption that ** the process of producing a music album requires well-prepared performers and musical material thus proved to be true.

Problem

The aim of the diploma thesis was to demonstrate, through the presentation of the organisation and execution of the production of the album ** Heard Ya Say! by Happy ol'McWeasel, that a music group can ** release a quality studio album with its own knowledge and limited resources, whilst also identifying possible solutions to obstacles encountered during the work. This was achieved by describing the ** production process of the album** in its entirety, ** from conception to final product**, and focusing in individual phases of the process on key tasks and obstacles which they, as a group and as individuals, had to complete and overcome in order to achieve the goal.

Whilst writing the diploma thesis, the author developed a series of ideas for optimising the organisational and technical aspects of production based on analytical description and research of the organisational process. He realised that these two sides of the production process are very closely interconnected, as it turned out that a seemingly unimportant technical difficulty, such as the failure of a piece of recording equipment, can significantly affect the course of recording and other activities within this process. Therefore, as a group, we must strive in future towards even better organisation and, within it, devote more attention to ensuring reserve pieces of recording and musical equipment and a better developed recording schedule that will allow for an even greater percentage of deviations should this occur for any reason.

Results

Likewise, based on the material prepared for recording, which included both fully completed and still incomplete compositions, they realised that although musical creation in the studio has its advantages, such as the possibility of comparative testing of different melodies by means of trial recordings, with fully completed compositions the path to the desired results is shorter and less demanding. The assumption that the process of producing a music album requires well-prepared performers and musical material thus proved to be true. ** Some of the anticipated limitations were confirmed**.

Due to limited knowledge of music theory, certain parts of the production process were prolonged. This applies particularly to the recording of compositions which had not been fully completed upon arrival at the studio and for which they used time allocated for recording to complete them. Although he also anticipated limited technical knowledge and limited resources of equipment available to them as limitations, these limitations did not present serious obstacles and did not affect changes to the schedule.

All these obstacles encountered during recording are, however, negligible in comparison with the freedom of creation which the approach without external producers and/or publishing houses enabled them, and which they will undoubtedly continue to use in future. During the work, he gained a great deal of experience with the use of musical and studio equipment, execution of recording procedures, use of various advertising methods, and with organisation in media production. He also perfected his skills in working in a group and gained considerable knowledge in the field of musical composition.

He learned the procedure for registering copyright work and managing digital distribution of copyright music. The aforementioned experience (production organisation, recording, advertising methods) which he described in the diploma thesis will certainly be applicable to a certain extent in future projects. Likewise, he was able to use much of the knowledge acquired during his studies during the album production process and later when writing the diploma thesis.

As a group, during the album production process they acquired new knowledge in the field of ** musical composition and production**, which they will utilise in the conception and production of their next album. With the experience gained in the areas of organisation and execution of the production process, I expect that they will be able to optimise their work and improve the quality of the product. The knowledge in the field of advertising which they acquired on the basis of the advertising campaign upon the album's release in Slovenia will in future be put to good use in the foreign market.

By this I mean the experience gained with promoting the album on websites and social networks, and equally the promotion through traditional media (e.g. radio) should not be neglected. I believe that they have largely accomplished their task with distinction, whilst at the same time I am convinced that with the experience gained, creativity, and love for what we do, we can achieve an even better result in the market in future.