The project in five facts.
Challenge, approach and results.
The diploma thesis presents market research and a business plan for a sports and recreation centre located in Maribor. The diploma thesis consists of a theoretical part, where the fundamentals of business plans are described, and a research part, where the responses from the survey they conducted were analysed. Through the market research they carried out, they established that there are more and more people who choose to engage in recreation at sports and recreation centres. The survey results show that many users of sports services prefer team sports, such as football, volleyball or tennis.
Problem
The diploma thesis presents market research and a business plan for a sports and recreation centre located in Maribor.
Solution and Method
The diploma thesis consists of a theoretical part, where the fundamentals of business plans are described, and a research part, where the responses from the survey they conducted were analysed. Through the business plan, they assessed their strengths and weaknesses compared to the competition, defined the entrepreneurial idea with sales, procurement and cost forecasts, whilst in the financial part of the plan they establish that their business idea can be a successful business opportunity at least in the first four years of operation.
Results
Through the market research they carried out, they established that there are more and more people who choose to engage in recreation at sports and recreation centres. The survey results show that many users of sports services prefer team sports, such as football, volleyball or tennis. In the Podravje region, there are already quite a few quality and established sports and recreation centres, but we still believe that with a good idea, a well-prepared business plan, competitive prices and quality services, we can succeed.
Our sports and recreation centre will, upon opening, offer its customers recreation on two beach volleyball courts, two tennis courts, a football pitch with artificial turf, it will offer new changing rooms and shower cubicles, a picnic terrace, whilst the catering establishment will offer the possibility of purchasing drinks and snacks.
Module, programme and stories.
Your diploma project for a real company.
A diploma thesis at Academia solves a challenge from a company. Book a consultation.