Academia
Diploma thesis 2023družabna omrežja · fotografski studio · konkurenca

Accelerating Sales in Company X

Due to the importance of sales, tools have been developed over the years that further increase or accelerate it; they are called sales promotion tools.

Rebeka PtičekEkonomist · supervisor Tanja Verhovnik · defence april 2023
In brief

The project in five facts.

AuthorRebeka Ptiček
SupervisorTanja Verhovnik
Module—Ekonomist
Employer / clientAcademia
Year2023april 2023
About the project

Challenge, approach and results.

Nowadays we encounter sales practically at every turn, whether it is the sale of goods in a shop or the sale of services; ultimately, we also sell 'ourselves' in order to gain approval or confirmation from loved ones, employers, colleagues or strangers. Due to the importance of sales, tools have been developed over the years that further increase or accelerate it; they are called sales promotion tools.

Problem

Nowadays we encounter sales practically at every turn, whether it is the sale of goods in a shop or the sale of services; ultimately, we also sell 'ourselves' in order to gain approval or confirmation from loved ones, employers, colleagues or strangers.

Solution and Method

Due to the importance of sales, tools have been developed over the years that further increase or accelerate it; they are called sales promotion tools. Since I myself work in sales and it brings me great joy, I decided that I wanted to write about this in my diploma thesis and set myself new 'challenges' and gain a great deal of new experience and knowledge. The quality of sales depends on the effort we put into it and on constantly learning new things.

Over time, changes occur and thus the wishes and expectations of customers change from day to day. Therefore, it is right that we as authors move forward with the times and seek new ways that would help us in satisfying the needs and wishes of our customers. Unfortunately, many companies are not aware of how much support and trust they could gain with the numerous sales promotion tools that are appearing on the market.

Much is said about quality or quantity, what is their priority – that they will work thoroughly, precisely and take the time for it, so that things will turn out in the end exactly as the customers imagined, and will consequently gain a great deal of satisfaction, loyalty and also profit in the long term. Everything depends on their wishes and expectations … If we want to be successful and desirable in the long term, quality is certainly what should be in first place.

Only a satisfied customer will gladly return to us and use our services even more times than was originally planned. Consequently, their loved ones will also learn about us, and thus our circle of recognition can expand and expand. After all, every customer is our bread; how many we retain depends on ourselves.

It is important that we are aware that there is nothing worse than a bad reputation that is heard in the ninth village. Especially in these days, when competition is growing from day to day.

Prodajna razstava z promocijskimi materiali v trgovini
Diploma thesis

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