The project in five facts.
Challenge, approach and results.
The diploma thesis describes the process of developing an online shop for the company Vulcana Art.
Solution and Method
The diploma thesis describes the process of developing an online shop for the company Vulcana Art. The company owner is Danuška Hauptman, who is engaged in the production of handmade fashion accessories, primarily jewellery. As she did not yet have a developed online shop, they decided to create one.
This will contribute to the company's recognition and accelerate the sale of products. They were also careful to set up the online shop in such a way that the owner herself would be able to manage it and update it. The purpose of the diploma thesis was to present the procedure they chose for developing the online shop.
During the research and development of the online shop, they also wanted to gain as much experience as possible in the field of web design. In the first section of the diploma thesis, they presented the theoretical foundations of online shops and which tool they used to create it. They described the key elements that a successful online shop must contain.
Visualisation has a great influence on our decision whether we, as users, will remain on a website, so they decided to research and describe this topic in more detail. They researched and presented how colour, contrast and space influence the user experience when visiting a website and how the site must function and be responsive on different devices. In doing so, they also focused on how different elements of web design, such as typography, patterns, responsiveness and colours, create a whole for displaying web content on a given website.
They also researched and presented the impact of technology in art and design and how the methods of creating websites have changed over the years. As key software, they used Photoshop, WordPress, Elementor and Woocommerce. With this software tool, they carried out the majority of the website development work.
They presented the advantages of why they chose this tool. In the second section, they presented the entire process of developing the online shop from planning to realisation. During planning, they described the research into patterns and design rules that they took into account.
In this section, they presented the composition of the plan and the content of the online shop as well as the procedure for installing and preparing the WordPress environment. During realisation, they presented how they implemented all resources into their work and which rules they followed when developing the online shop. With the completed diploma thesis, the online shop www.vulcana.art was ready for publication on the web.
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From the project.





Module, programme and stories.
Your diploma project for a real company.
A diploma thesis at Academia solves a challenge from a company – often the one where you do your 800 hours of placement. Read about the Spletna produkcija module or book a consultation.