The project in five facts.
Challenge, approach and results.
Video is an increasingly recognisable communication tool and an important factor through which a company expresses its mission, vision and philosophy.
Solution and Method
Video is an increasingly recognisable communication tool and an important factor through which a company expresses its mission, vision and philosophy. The company uses it in its external and internal communication. The comprehensive graphic and communication identity is created with the aim of enabling the brand to achieve ** recognition, strengthening** and, of course, to evoke through its expressiveness an impulse for selection and a ** positive attitude** amongst business partners.
In the diploma thesis, the author wished to demonstrate the significance of video in a company's business communication. With this objective, he undertook the presentation of a concrete example of the production of a business film.

Module, programme and stories.
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