Academia
Diploma thesis 2013cgp · poslovna komunikacija · predstavitveni film

Production of a Company X Presentation Film as a Means of Business Communication

Video is an increasingly recognisable communication tool and an important factor through which a company expresses its mission, vision and philosophy.

Andraž FistravecMedijska produkcija · supervisor Zlatko Mihaljčič · defence april 2013
In brief

The project in five facts.

AuthorAndraž Fistravec
SupervisorZlatko Mihaljčič
Module—Medijska produkcija
Employer / clientAcademia
Year2013april 2013
About the project

Challenge, approach and results.

Video is an increasingly recognisable communication tool and an important factor through which a company expresses its mission, vision and philosophy.

Solution and Method

Video is an increasingly recognisable communication tool and an important factor through which a company expresses its mission, vision and philosophy. The company uses it in its external and internal communication. The comprehensive graphic and communication identity is created with the aim of enabling the brand to achieve ** recognition, strengthening** and, of course, to evoke through its expressiveness an impulse for selection and a ** positive attitude** amongst business partners.

In the diploma thesis, the author wished to demonstrate the significance of video in a company's business communication. With this objective, he undertook the presentation of a concrete example of the production of a business film.

Profesionalna video kamera med snemanjem poslovnega predstavitvenega filma
Diploma thesis

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