Academia
Diploma thesis 2010mobilna telefonija · podjetništvo · poslovni načrt

Market Research and Business Plan for Telefonček d.o.o.

The emergence of mobile telephony in the nineteen-nineties brought about a true revolution in the field of telecommunications.

Domen KrstičEkonomist · supervisor Franjo Šauperl · defence februar 2010
In brief

The project in five facts.

AuthorDomen Krstič
SupervisorFranjo Šauperl
Module—Ekonomist
Employer / clientAcademia
Year2010februar 2010
About the project

Challenge, approach and results.

The emergence of mobile telephony in the nineteen-nineties brought about a true revolution in the field of telecommunications. Today, mobile telephony enables, in addition to voice communications, primarily the possibility of connecting to the internet and enabling data transfer at every step. They analysed the needs of the market and the competition and established that their business idea has realistic possibilities to become a business opportunity.

Problem

The emergence of mobile telephony in the nineteen-nineties brought about a true revolution in the field of telecommunications. Today, mobile telephony enables, in addition to voice communications, primarily the possibility of connecting to the internet and enabling data transfer at every step. Precisely because of enabling ever new ways of communicating, we can no longer imagine life without mobile telephones.

Precisely because of the fact that we are increasingly dependent on communication and data transfer, the need for such devices is growing. In the diploma thesis, they addressed the business idea of establishing an online shop for the sale of new and used mobile telephones and accessories.

Results

They analysed the needs of the market and the competition and established that their business idea has realistic possibilities to become a business opportunity.

Razstavni prostor trgovine z mobilnimi telefoni in opremo
Diploma thesis

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