The project in five facts.
Challenge, approach and results.
The diploma thesis relates to a company engaged in the management of a shopping centre. Within the company, the focus will be limited to one of the organisational units – the information desk of the shopping centre.
Problem
The diploma thesis relates to a company engaged in the management of a shopping centre. Within the company, the focus will be limited to one of the organisational units – the information desk of the shopping centre. The information desk represents the first point of contact between the visitor and the shopping centre management in situations where they require specific information, purchase gift vouchers, encounter an unpleasant situation, or simply wish to provide their opinion.
For this reason, it represents the foundation for evaluating the organisational structure of the company that manages the shopping centre. Since the customer is of paramount importance to any serious retail company, the redesign of business processes within the information desk of the shopping centre aims to achieve an increase in the level of service quality for their visitors. Through the redesign of business processes, the objective is to establish a ** complete information service** for their visitors, which employees within the unit will achieve through learning appropriate communication skills, participating in motivational workshops, continuous learning about new developments and events, and through the informatisation of gift voucher sales and the establishment of additional payment options.

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