As part of the Information Technology module of the Economist, Commerce module programme, a guest lecture was delivered by Uroš Žohar, CRM consultant (customer relationship management) at Intera d.o.o.
The guest lecture focused on the presentation of the CRM programme INTRIX developed by the successful Podravje region company Intera d.o.o from Ptuj. Intrix CRM enables a digitalised and efficient overview of potential customers, buyers and all contact persons in one place, monitoring and closing sales opportunities for better realisation of offers, and provides a comprehensive, 360-degree overview of meetings, their minutes or work plans.
The presentation continued with other products and services of the company, and at the end of the lecture the speaker answered all questions and shared his experience in the company.
Source: Academia (28. 10. 2022). Fotografije: arhiv Academie.
This English summary was produced automatically from the Slovenian report and is pending editorial review. Slovenska različica
