People's knowledge is today the key competitive factor in creating a company's added value. In the field of staff education, a company must have an appropriate strategy and invest in its employees, as this represents an investment in the company's long-term success rather than a short-term cost. Through this, entrepreneurs and employees in growing companies create added value based on knowledge.
An example of such an education strategy is the company Rajbi d.o.o, which deals with solutions in the field of energy. For work in the company, they needed knowledge from mechanical engineering and commerce, which they found at Academia Institute of Technology. The company carries out mechanical and electrical installations for smaller and larger clients. They install modern heating and cooling systems and later maintain them as well. They offer their clients modern, quality, long-term and economical solutions.
Personal dedication and a great desire for success are the driving force of their company. They remain flexible on the market by following global trends in their field of activity and adapting to new tasks. Because they are a smaller company, they are more flexible, often solve more demanding projects and are very adaptable, whilst their quality of execution places them at the very top of the industry.
They are always one step ahead of the competition as they follow innovations and upgrade their knowledge. They believe that education and acquiring new knowledge and skills are closely linked to creating a position on the market.
»Education at Academia has been of significant benefit to us. I often compare my personal experience of 20 years of entrepreneurship with the subject matter. I am discovering which things could have been done differently, better, where there are possible reserves, how to take into account modern trends in the business world, which is rapidly moving to the web and into the clouds. In several areas we have acquired additional competences, such as leadership skills, for example. However, knowledge in the field of marketing and promotion is particularly important to us, as we see that this is a topic we do not know how to exploit sufficiently and the European market is overtaking us. We can honestly say that only after enrolling in education at Academia did we begin to understand what we were doing wrong.“
Robert and Rajko Lipič, Rajbi d.o.o.
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Source: Academia (17. 9. 2015). Fotografije: arhiv Academie.
This English summary was produced automatically from the Slovenian article and is pending editorial review. Slovenska različica
